Advertising Manager (ANZSCO 131113)
Updated
What an Advertising Manager does
Plans, organises, directs, controls and coordinates the advertising activities within an organisation.
Key facts
- ANZSCO code
- 131113
- Skill level
- 1Bachelor degree or higher
- Skilled lists
- Core Skills Occupation List (CSOL)Short-term Skilled Occupation List (STSOL)Regional Occupation List (ROL)
- Assessing authority
- Institute of Managers and Leaders (IML)
- National shortage
- No shortage
Visa options
Occupation eligibility is one requirement; each visa page links to the rest.
Points-tested
- Subclass 189 Skilled IndependentNot on its occupation listsNot eligible
- Subclass 190 Skilled NominatedVia STSOLEligible
- Subclass 491, state or territory nominatedVia STSOL and ROLEligible
- Subclass 491, family sponsoredNot on its occupation listsNot eligible
Employer-sponsored
- Subclass 482 Skills in Demand, Core Skills streamVia CSOLConditions apply
See 1 condition
- The position is not provided for under an International Trade Obligation
- Subclass 186 Employer Nomination Scheme, Direct Entry streamVia CSOLConditions apply
See 1 condition
- The position is not provided for under an International Trade Obligation
Main tasks
- directing the development and implementation of sales strategies and setting sales targets in order to maximise an organisation's sales and customer loyalty
- directing the development and implementation of strategies to promote an organisation's goods and services to as many people as possible
- directing the development and implementation of strategies to generate increased consumption of an organisation's goods and services through the creation and reinforcement of 'brand image' or 'brand loyalty'
- directing the development and implementation of strategies to build and maintain an organisation's image and reputation with its customers, investors and the wider public
Shortage by state
- NationalNo shortage
- ACTNo shortage
- NSWNo shortage
- NTNo shortage
- QLDNo shortage
- SANo shortage
- TASNo shortage
- VICNo shortage
- WANo shortage
State and territory nomination
For the 190 and 491, each state and territory also has its own occupation list.
Common questions
What does an Advertising Manager do?
Plans, organises, directs, controls and coordinates the advertising activities within an organisation. (ABS ANZSCO description.)
Is Advertising Manager on the skilled occupation list?
Yes. Advertising Manager (ANZSCO 131113) is on the Core Skills Occupation List (CSOL), Short-term Skilled Occupation List (STSOL) and Regional Occupation List (ROL) (lists in force from 14 December 2024). It is listed for the 186, 190, 482, 491 and 494 visas.
What is the ANZSCO code for Advertising Manager?
131113. Home Affairs uses ANZSCO codes for skilled visas.
How can an Advertising Manager migrate to Australia?
The occupation lists Home Affairs publishes include Advertising Manager for the Subclass 186, Subclass 190, Subclass 482, Subclass 491 and Subclass 494 visas. Being on a list is one requirement among several; each visa's page links to Home Affairs for the rest.
Who assesses Advertising Manager for an Australian visa?
Institute of Managers and Leaders (IML), the skills assessing authority listed for 131113.
Is Advertising Manager in demand in Australia?
Jobs and Skills Australia rated it "No shortage" nationally in its 2025 Occupation Shortage List, with ratings for each state and territory shown above.
Sources
- 1Department of Home Affairs, skilled occupation listimmi.homeaffairs.gov.au
- 2Australian Bureau of Statistics, ANZSCO – Australian and New Zealand Standard Classification of Occupations, 2022, CC BY 4.0abs.gov.au
- 3Jobs and Skills Australia, Occupation Shortage List, 2025 listjobsandskills.gov.au
- 4Core Skills Occupation List instrument (F2024L01620), circumstanceslegislation.gov.au